Nike MAG with Nike Promotional Hoverboard x 'Back to the Future' Size 10 2011 The Nike MAG, first seen in the 1989 sequel Back to the Future II, quickly became one of the most sought-after—but unattainable—sneakers in history. In 2011, Nike finally released 1,500 pairs to the public, with proceeds benefiting the Michael J. Fox Foundation for Parkinson's Research, making it one of the brand's most celebrated releases. The lot also includes a rare Nike promotional hoverboard, one of only a few produced in collaboration with artists and auctioned during the Nike MAG launch. In the film, Marty McFly travels to the year 2015 and famously activates his self-lacing Nike MAGs, a moment that became legendary in sneaker culture. This iconic scene inspired multiple Nike releases, including the Nike MAG (2011), Nike MAG (2016), and the Nike Adapt Mag (2019), among others. HID12401132022 © 2024 Heritage Auctions | All Rights Reserved www.HA.com/TexasAuctioneerLicenseNotice